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непрофитен маркетинг

Marketing activity undertaken by a firm whose primary objective is one other than profit, sometimes called non-business marketing.

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Broad groups of consumers within a society's culture having similar values which distinguish them from the rest of society.

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"Get the prospect's attention, gain their interest, create desire and encourage them to act by moving forward with the purchase. ".

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Average income per person in a population.

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Benefits enjoyed by employees as part of a total remuneration or compensation package.

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Brands sold to world markets with essentially the same promotion.

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